
About me
I build teams. First in sport, now with managers and leaders in business.
My leadership work started in sport, where a team's habits show up in results every week. That is where the models in these courses come from: direction, standards, feedback and decisions, tested in an environment that gives you feedback immediately.
Over the years I have worked with managers, leaders and leadership teams who face the same questions in a different setting. The tempo is slower and the stakes look different, but what makes a group perform is remarkably similar.
I teach only what I use myself, and I keep the lessons short so you can apply something the same week you watch them.
Oscar's track record
- World champion as a coach
- Swedish champion as a coach
- Fair Play Award in the Swedish Super League three years in a row
- Founder of Lundin Performance AB
- Leadership programmes used by companies across Europe
Participant reviews
What participants say
“The models gave our managers a shared language for direction and feedback, and we could use them the same week.”
“Practical and free of jargon. Oscar's way of leading a team translates surprisingly well into our organisation.”
“Concrete tools for difficult conversations and clearer standards among our leaders.”



